Below is a beautiful post from my friend Stephanie D. Riggs, who works with elderly and hospice patients.
I’m reminded of The 7 Habits of Highly Effective People, and reading the section on thinking of the end in mind, literally changed my life. ItÂ was one of the first times I pondered this concept of values,Â mission, purpose, legacy. A couple of years later I resigned from the corporate world and have pursuing my mission since, and helping others do so as well.
When you reflect on the possibility of dying tomorrow or in a month or in a year, it puts everything into perspective. The first time I realized my ownÂ mortality, I was 30 andÂ the thought of potentially dying spurred me to write my first book in just 3 weeks. It was divinely inspired and I just kept writing until I finished!
What am I here for? I knew a book could be part of leaving my legacy. That was a precursor to my company and method Mission Based Branding.
Who are you called toÂ be? WhatÂ are you called to do?Â Read on…
Repost by Stephanie D.Â Riggs:Â When I ask my hospice patients about their regrets thereâ€™s never mention of frustration over not being the skinniest or prettiest, or wishing they had more money, fame or status. Instead, these are the top 5 regrets of the dying:
1) I wish I had the courage to live a life true to myself instead of the expectations others had of me.
2) I wish I hadnâ€™t worked so hard.
3) I wish I had the courage to express my feelings more often.
4) I wish I had stayed in touch with my friends even with the distance and the passing of the years.
5) I wish that I had let myself be happier- because happiness IS a choice.
Everyday, take a moment to sit at your deathbed and see what your dying self has to say about your Life. Is there anything that needs to change? âœ¨
Do you know there’s something more to your life, but you’re just not sure what that is? Would you like to step up, step into your mission and share your message with the world Now (or eventually)?Â If so, schedule a DiscoveryÂ CallÂ with me and I can help you gain clarity. To your mission!Â -Alexandra
About 7 years ago I wasÂ an aspiring writer. I was writing about 3Â books at a time but never had a clearÂ focus or purpose other than to be an author. Then one night I woke up suddenly andÂ it hit me like a lightning bolt–write a book entitledÂ Sculpt Your Life From Sketch To Masterpiece. It felt like it was part of my legacy to write a book, a way to share my mission and message that could serve hundreds, thousands,Â even potentiallyÂ millions!Â It may sound extreme, but IÂ was motivated by an internal drive to get that book written as quickly as possible before I die, and 3 weeks later the book was written and in 3Â monthsÂ itÂ wasÂ released.
Then a few years later, I was an aspiringÂ bestselling author. Looking back, part of me wanted to haveÂ a bestseller as a sense of achievement and accomplishment. Nothing wrong with that, except that these types of goalsÂ bring temporary happinessÂ and fulfillment. A much more impactful reason for having a bestselling book is to provide greaterÂ awareness, credibility, exposure and prominence so once again, I could get my mission and message available to hundreds, thousands, even potentially millions!Â A book is a tool for doing just that, along with a way to position you and your brand.
No matter your Why, you have a message in you that can be shared in your own book. And you definitely have a potential bestseller in you. If you’d like to learn how I did it *accidentally* just a couple of weeks ago, click below:
How My Mission Accidentally Turned Into A Bestselling Book
What will you learn on this webinar:
- My Why and planning steps I took to launch myÂ book promotion;
- Top 3 reasons my book became aÂ bestseller;
- How I continue to leverage my book and mission toÂ brand and co-brand myself;Â and more!
[Note you will be signed up and asked to confirm your email before getting access to the webinar]
Oh and for the rest of the month of March, 100% of the proceeds of Sculpt Your Life From Sketch To Masterpiece ebook (listed at ONLY $2.99!) will go toward arts and empowerment charities serving girls. Click on the sidebar for more details, THANK YOU!!
Helping to transform the world oneÂ mission at a time,
March is my birthday month and also Women’s History Month, so I knew I wanted to do something to celebrate and also give back in a bigger way.Â I’m in the middle of a few big projects, so IÂ decided quite last minute to host a promotion forÂ my ebook Sculpt Your Life From Sketch To Masterpiece--the recently updatedÂ 5-year anniversary edition of my first book.
Last week on March 8th, International Women’s Day, I offered the ebook for free as it’s part of my mission to share my message with as many people as possible. Well, with little preparation and zeroÂ advance promotion, I ended up getting way more downloads of the book than I expected!Â I was ecstatic! Missionpreneurs, students, retirees,Â peopleÂ searching for their missionÂ and many othersÂ who may not otherwise know about my me or my book were downloading it!
Quite unexpectedly, and quickly, it became an Amazon bestseller. In fact, among other free books, it got to top 10 in several categories and even reached #2 in one category where the #1 book was fromÂ an author I greatly admire. It even reached bestseller in the entire category of “Business and Money” for free Kindle books!Â I was floored!
After the free book promotion ended, IÂ continueÂ to promote the book as offering 100% of proceeds for the paid version during Women’s History MonthÂ toÂ charitiesÂ I support that empowerÂ girls through the arts, a cause I’m particularly passionate about. Again, quiteÂ unexpectedly and with little promotion,Â I reached bestseller in my categoryÂ where the likes ofÂ Tim Ferriss areÂ fellow authors. On top of that,Â it’s helped co-brand me and my business, especially when reaching a new audience that didn’t know about my work previously.
Wow! How did this all happen with little preparation and zero advance promotion?
I’ve come up with some answersÂ and I’ll be sharing those on an upcomingÂ webinar:
How My Mission Accidentally Turned IntoÂ A Bestseller
What youÂ will learn:
- TheÂ planning steps I took to launch the book promotion
- The top three reasons this book became an “accidental” best seller
- How I continue to leverage my book and mission toÂ brand and co-brand myself
- And more!
Do you know anyone else who has a book in them? Please forward this to them, thank you!
Transforming the world oneÂ mission at a time,
If you have any questions, please email Alexandra@MissionBasedBranding.com
Alexandra Figueredo is a brand strategist, author, publicist,Â trainer, singer-performer and founder of Mission Based Branding Institute. She’sÂ on-a-missionÂ to helpÂ mission-driven businesses and entrepreneurs share their message and help transformÂ the world. She has authored andÂ coauthored multipleÂ Amazon bestselling books including most recently “Sculpt Your Life From Sketch to Masterpiece – 5 Year Anniversary Edition” and “Shift Your Beliefs To Get What You Want.” Alexandra has received aÂ masterâ€™s in Global Strategic Communications, bachelorâ€™s in BusinessÂ andÂ Life Coaching certification.Â Â